A luxury watch is more than a way to tell the time—it is a symbol of craftsmanship, precision and personal style. Whether you’ve purchased your first premium timepiece or own a growing collection, proper care is essential to preserve its beauty, accuracy and value.
Luxury watches are built to last for generations, but only when they receive the maintenance they deserve. With a few simple habits and regular professional servicing, your watch can continue performing as beautifully as the day you bought it.
Keep Your Watch Clean
Everyday wear exposes your watch to dust, perspiration, skin oils and dirt.
Use a soft microfibre cloth to gently wipe your watch after wearing it. This helps prevent the build-up of grime and keeps the case, bracelet and crystal looking their best.
For metal bracelets, a soft brush with mild soapy water can help clean between the links. Leather straps should be kept dry and cleaned only with products designed specifically for leather.
Protect It from Water Damage
Even if your watch is water resistant, it’s important to understand its limits.
Always ensure the crown is fully pushed in or screwed down before exposing the watch to water. Avoid pressing buttons while underwater unless your watch has been specifically designed for this purpose.
Over time, rubber seals naturally wear out, so regular water-resistance testing is recommended, particularly before holidays or water activities.
Avoid Magnetic Fields
Many people don’t realise that magnets can affect the accuracy of mechanical watches.
Everyday items such as speakers, mobile phones, tablets and magnetic clasps can temporarily magnetise the movement, causing it to gain or lose time.
Keeping your watch away from strong magnetic sources helps maintain its precision.
Protect Against Extreme Temperatures
Very high or very low temperatures can affect lubricants, seals and movement performance.
Avoid leaving your watch in direct sunlight, inside a parked vehicle or near heat sources for extended periods. Likewise, sudden temperature changes can place unnecessary stress on internal components.
Store Your Watch Properly
When your watch isn’t being worn, store it in a protective watch box or soft pouch.
Automatic watches benefit from being kept on a quality watch winder if they are not worn regularly. Proper storage protects the case from scratches while reducing unnecessary exposure to dust and humidity.
Schedule Regular Servicing
Even if your watch appears to be running perfectly, regular servicing is essential.
Mechanical watches should generally be serviced every three to five years, while quartz watches should be inspected whenever the battery is replaced.
Professional servicing includes cleaning, lubrication, adjustment, seal replacement and performance testing to keep your watch operating at its best.
Trust Qualified Watchmakers
Luxury watches contain highly specialised movements that should only be handled by experienced professionals.
Attempting DIY repairs or using inexperienced repair services can result in costly damage and may affect the value of your watch.
Choosing an experienced watchmaker ensures your timepiece receives the care it deserves using quality tools and appropriate replacement parts.
Preserve Your Investment with Time Centre
At Time Centre, experienced watchmakers understand the importance of maintaining luxury timepieces. From routine servicing and battery replacements to complete restorations, every watch receives expert attention and precision care.
Whether your watch has sentimental value or represents a significant investment, Time Centre is committed to helping you protect it for many years to come.
Visit Time Centre in Shelly Beach or browse www.timecentre.co.za to learn more about our professional watch servicing, repairs and premium collection of quality watches.


